What's the Craziest Thing You've Done in Stilettos? Red Dress Ink and Isaac Mizrahi Seek Footwear's Most Adventurous Female (Contest)

What's the Craziest Thing You've Done in Stilettos? Red Dress Ink and Isaac Mizrahi Seek Footwear's Most Adventurous Female (Contest)

NEW YORK, Sept. 1 /PRNewswire/ -- Some women wear flip-flops and some wear delicate slippers, but nothing is more eye-catching than watching a woman leap over rain puddles or run for a taxi in three-inch heels...gracefully, of course. Now, in celebration of all things feminine and sexy, Red Dress Ink is searching for the femme fatale who most personifies the modern relationship between women and their beloved stilettos -- and they've got the shoes to back it up. In partnership with Isaac Mizrahi, the winner of this search will receive seven pairs of ISAAC stilettos, one for each day of the week, just in time for the luxe fall season.

(Photo: http://www.newscom.com/cgi-bin/prnh/20050901/NYFNSC10 )

Women are asked to show their stiletto personality by submitting pictures of themselves doing crazy activities in their heels at www.RedDressInk.com/isaac. They should also include a caption that explains the crazy activity in the photo.

With or Without You, written by Red Dress Ink author Carole Matthews, indulges readers with a cover of a woman climbing a mountain in her stiletto heels. "Stiletto heels can make every woman feel as if she is the protagonist of her own novel," says Matthews. "While climbing the Himalayas in them like the main character in my book may be unrealistic, it symbolizes the way modern women live life to its fullest. This contest is exciting because we will be able to walk in the stilettos of real women."

Red Dress Ink readers shape and observe fashion trends and they believe that chic footwear, especially stiletto heels, is an indulgence that allows them to be all woman, even when they are facing life's most unglamorous challenges. Red Dress Ink and ISAAC by Isaac Mizrahi want to pay homage to a celebrated fashion item that has evolved with women for hundreds of years.

"The imagery in With or Without You, combined with the affinity the protagonist expresses for her shoes, is representative of how stilettos have become a cultural icon for women," said Palumbo, sales director and design consultant for ISAAC by Isaac Mizrahi. "Isaac believes in designing for the woman who does everything -- even trekking through Nepal, as the main character does in With or Without You. They give her a sense of confidence that she can take on anything and still be herself while doing so."

ISAAC by Isaac Mizrahi shoes are sold at Saks Fifth Avenue stores nationwide.

About Red Dress Ink

Red Dress Ink publishes a Harlequin imprint by the same name, that specializes in hip and contemporary women's fiction. From young and crazy to contemplative and witty, Red Dress Ink books are all about navigating life's little curves. Red Dress Ink books are sold in bookstores throughout the world(R).

GFW Group

A leading force in women's footwear, GFW is a well-established company that has been producing designs by leading fashion brands since 1993. GFW manufactures quality fashion footwear through licensing agreements, and over the years has collaborated with well-known names in fashion like Adrienne Vittadini, Ellen Tracy and Isaac Mizrahi.

(R) and (TM) are trademarks of Harlequin Enterprises Limited and/or its affiliated companies, used under license. Trademarks marked with (R) are registered in The United States Patent and Trademark Office, The Canadian Intellectual Property Office and/or other countries.

Photo: NewsCom: http://www.newscom.com/cgi-bin/prnh/20050901/NYFNSC10
AP Archive: http://photoarchive.ap.org/
AP PhotoExpress Network:
PRN Photo Desk, photodesk@prnewswire.com
Source: Red Dress Ink

CONTACT: Tori Rappold, +1-212-614-4201, tori_rappold@nyc.bm.com, or
Betsy Hayes, +1-212-399-3201, bhayes@gfwgroup.com

Web site: http://www.reddressink.com/isaac

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